Agency: Yield Branding
Role: Art Direction, Design
CD: Brad Usherwood
Writer: Sarah Loranger-Smith
Pro-Demnity is an architect-exclusive insurance firm based in Ontario, Canada. This value proposition rebranding campaign positions Pro-Demnity as the architects’ trusted ally and authority on risk and presents the brand under the tagline: An Alliance for Protection. Role: Art Direction, Design
CD: Brad Usherwood
Writer: Sarah Loranger-Smith
The Pro-Demnity brand system is composed of three different offerings: Insurance Solutions, Risk Services & Risk Education (which uses a unique wordmark and set of rules).
Brand Launch Video
Brand Guidelines
Iconography
RISK ALLIANCE SUB BRANDING
Risk Alliance Sub Brand Launch
Risk Alliance Article Series
Risk Alliance Image Assets
